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Building Websites for Schools, and Building Support for Classroom Projects

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By Jay Cooper
May 20, 2014 4:34:29 PM

We thought we’d take this space to do a little horn tooting of our own. We recently put a survey to our K-12 school website customers and, for their participation, SchoolNow gave them gift cards to make a donation to donorschoose.org. Each of our customers got to choose a public school classroom project in need of some cash.

SchoolNow made a donation of our own in the process. Here we are in the digital world of building websites for schools and inbound marketing for schools, and – get this – the project we chose to support was a word wall. A dry-erase word wall in Ms. Glass’s classroom.

“This very well may be the ultimate convergence of old school meets new school,” said Eric Fulkert, president and CEO of SchoolNow. “The ultimate goal of a school website is to change educational outcomes for the students, and we do that through helping schools strengthen communications with parents and community. In this case, we’re right in the classroom with dry-erase markers and wipeable walls.”

Here's the release:

SchoolNow Helps Fund Classroom Projects

SchoolNow and its customers donate to classroom projects in need of funds

Cincinnati, Ohio - May 11, 2014 - SchoolNow, a leading provider of website management systems for schools, has teamed with its clients to help finance much-needed classroom projects across the nation. The company recently conducted a customer satisfaction survey. To encourage participation, SchoolNow rewarded customers with gift cards that enabled them to pick a public school project in need of funding.

SchoolNow executives say that promise resonated with their clients. Said Jay Cooper of SchoolNow, “Our clients are educators, so they understand the challenges that teachers face. They’re excited by the opportunity to help a fellow educator.”

SchoolNow was able to help an Ohio teacher purchase a new word wall for her classroom. The teacher plans to use the wall to write new words and draw related pictures to help her students visualize words’ meanings. She said that half of her students speak English as a second language and are easily confused by words that sound similar.

SchoolNow identified the project by using www.donorschoose.org, a website that allows teachers to post requests for donations for classroom items, new technology, and special projects. The site’s staff works with various vendors to make sure all projects are priced at the most competitive rates possible.

SchoolNow has been helping schools use their websites to connect with students, teachers, parents, and their communities for more than 15 years. The company is committed to supporting schools, teachers, and students in need.

Topics: Campus Suite news School Districts

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About the author

Marketing director and content strategist for SchoolNow, Jay’s a former school public relations specialist who’s helped businesses, schools and colleges use the power of communications to improve their image, generate support, and optimize relationships. Reach him at jay@schoolnow.com.