Your school website needs some help. You get the occasional feedback from a frustrated parent or staff member who can't find what they're looking for. But aside from fielding the occasional complaint, you have no way of really analyzing your website. Or do you? Enter Google Analytics. This article o
During a recent Campus Suite Academy webinar, Making the Most of School Social Media in 2018 (see the webinar video here), we had many questions from registered attendees and didn’t have time to get to all of them. We've pulled together the answers to many of these shared, big questions about us
Engaging your students' parents these days is actually easier than ever, thanks to the many channels at your fingertips – and theirs. In this article, I want to review those channels and encourage you and your fellow school administrators and teachers to start making the most of the variety of com
It's 2018 award season – Oscars, Grammys, Emmys, et al. But what about award-winning school website design? Is beauty in the eye of the beholder, or can we all agree what is a well-designed school website?
We all know what makes for bad design, for we've all been on bad school websites – but
Have you been reluctant to using Twitter for your school? Maybe you’ve tried it in the past and just haven’t gotten the hang of it? Now may be a good time to revisit the idea. It’s increasingly likely that your students, parents, faculty, and even interested community members are on Twitter, w
Keeping up with communication trends and taking advantage of that ‘next big thing’ is not all that easy these days given the rapid pace at which technology and communications advance. So, as the new year is upon us, I wanted to take a moment to put the spotlight on 5 top school communications tr
Do you really need a school blog? Someone has to decide how it will be used, what the topics will be, and, most importantly, somebody has to write the darn thing. Creating a school blog takes time, after all, and you and your staff are already stretched thin. And even if you did have the time, would
There was a time when public relations in a school consisted of passing on the names of honor roll students to the local paper. That time has passed. As a PR director, you likely know firsthand that schools today face challenges that are more complex and sensitive than ever before.
That means tha
During a recent Campus Suite Academy webinar, Make the Most of School Social Media to Boost Engagement (see video here),we had many questions from registered attendees and didn’t have time to answer them all. We have the answers below to the many of these shared, big questions about using school s
I first visited this topic last year in a blog article on why schools ought to be using Instagram, but it's time for an update. More users, more advertisers, mobile friendliness – there are many compelling reasons Instagram should be part of your school’s communication mix.
Now, if you want