How schools can use Google Analytics

Your school website needs some help. You get the occasional feedback from a frustrated parent or staff member who can't find what they're looking for. But aside from fielding the occasional complaint, you have no way of really analyzing your website. Or do you? Enter Google Analytics. This article o

School social media 2018 webinar Q and A

During a recent Campus Suite Academy webinar, Making the Most of School Social Media in 2018 (see the webinar video here), we had many questions from registered attendees and didn’t have time to get to all of them. We've pulled together the answers to many of these shared, big questions about us

4 ways to improve parent involvement at your school

Engaging your students' parents these days is actually easier than ever, thanks to the many channels at your fingertips – and theirs. In this article, I want to review those channels and encourage you and your fellow school administrators and teachers to start making the most of the variety of com

5 tips for great school website design

It's 2018 award season – Oscars, Grammys, Emmys, et al. But what about award-winning school website design? Is beauty in the eye of the beholder, or can we all agree what is a well-designed school website? We all know what makes for bad design, for we've all been on bad school websites – but

5 top school communications trends for 2018

Keeping up with communication trends and taking advantage of that ‘next big thing’ is not all that easy these days given the rapid pace at which technology and communications advance. So, as the new year is upon us, I wanted to take a moment to put the spotlight on 5 top school communications tr

4 steps to creating a school blog to boost school communications

Do you really need a school blog? Someone has to decide how it will be used, what the topics will be, and, most importantly, somebody has to write the darn thing. Creating a school blog takes time, after all, and you and your staff are already stretched thin. And even if you did have the time, would

Top 3 growing challenges of a school PR director

There was a time when public relations in a school consisted of passing on the names of honor roll students to the local paper. That time has passed. As a PR director, you likely know firsthand that schools today face challenges that are more complex and sensitive than ever before. That means tha

The big questions about using school social media in 2017-18

During a recent Campus Suite Academy webinar, Make the Most of School Social Media to Boost Engagement (see video here),we had many questions from registered attendees and didn’t have time to answer them all. We have the answers below to the many of these shared, big questions about using school s

How to use Instagram for schools

I first visited this topic last year in a blog article on why schools ought to be using Instagram, but it's time for an update. More users, more advertisers, mobile friendliness – there are many compelling reasons Instagram should be part of your school’s communication mix. Now, if you want

The Campus Suite Academy

Free resources for educators sharing the latest trends and tips in school communication and technology.

See for yourself why schools are making the switch.