Video shows how Instagram can instantly boost parent engagement

Campus Suite's Steve Williams and I just conducted a webinar for school administrators who wanted to know how to use Instagram to share their school stories. The turnout, the questions and the feedback from the webinar participants were amazing. We wanted to reach out to those of our readers who cou

Is your website school calendar making parents happy?

I don’t know about you, but I’d be lost without my calendar. Imagine your school trying to function without one. But what if your website school calendar is making it hard for your parents to access, connect with, and even trust the info they do find? Having built and hosted school websites f

4 school communication planning tips for the summer

Ah, summer’s here. Time to kick back and get away from the grind, right? Well, in between the trips to the beach and the Netflix binging, I recommend you take the time to do a little communications housekeeping. After reviewing the pressing topics that keep percolating among school communicator

Schools are next to tap AI and chatbots to improve engagement

“Hey, Siri, what’s on the school lunch menu today?” “Alexa, please pay Isabelle’s student fees from my Paypal account.” Chat window: Welcome to Mapledale Elementary. How can we help you today? “Hey, Watson, when is Tyler’s science project due?” How long do you think it

The secret to building an effective parent survey

How often does your school reach out to parents, and just how are you doing it? Is it a one-way proposition, with no way of gathering what’s on their minds, or how they feel about the many school issues you’re managing day in and day out? Are you bombarding them with school information with n

New program helps schools recover lost E-rate funds for websites

In an effort to help schools recoup federal funding that was formerly available to pay for school website hosting, Campus Suite has announced the E-Web Recovery Program.™ School districts which formerly received payments for up to 90 percent of their web services can now apply for discounts at the

New Google security requirements for school websites coming soon

Google and its popular web browser Chrome are on a mission to make the web safer for everyone – and by everyone, that means schools too. It’s been brewing for a few years now, but if you don’t have an ‘s’ after the ‘http’ in your school website URL, you may want to read on about the ne

7 fatal mistakes of school website design

If you’re in charge of your school website, or on the team that manages it, there’s a good chance you get an earful of suggestions on how to improve it. Most often, the complaints you get have to do with stale content or parents not being able to find what they’re looking for. We get a vant

Facebook privacy abuse raises school privacy issues

Facebook founder and CEO Mark Zuckerberg’s recent 2-day hearing before congressional committees serves as a reminder to school administrators that students’ privacy also needs assurances of protection. School privacy issues need your attention as data about them, you, me – everyone – is with

The ultimate school communications planning checklist

Communications for schools is more multifaceted than ever these days. The preeminence of digital channels, the sensitivity of privacy issues, social media, and advancing technologies in general make putting together and executing a communications plan quite the challenge for any school communication

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