Classrooms look a lot different right now with the COVID-19 school closures, but that's no excuse for suspending your school social media efforts. In fact, the disruption caused by the pandemic is more reason to step up your social media engagement. Parents need information on everything from school operations to distance learning, and social media channels provide more avenues to deliver that info.
I believe social media plays an even bigger role than it did before. Social distancing is critical, but social connection is completely possible.
Let’s take a look at my current top 10 picks of effective social media posts from schools across the country:
1. Children reading time
Klein ISD, Texas
Nothing is sweeter than hearing a child read a book and share with others. This is a great way to replicate the classroom experience virtually.
2. Video with heartfelt message
Chesapeake Public Schools, Virginia
Photos of students working at home were put into a video with a simple, heartfelt message. Nice, soothing background music too helps convey reassurance.
3. More of share your photos
Tuscaloosa City Schools, Alabama
Tuscaloosa City Schools created a simple hashtag to solicit sharing at #TCSAtHome, and this post included a little Eastern intrigue with yoga and meditation tips for staying calm.
4. Submit photos in comments
Carroll ISD, Texas
Not everyone learns alike, and certainly nowadays, not everyone's learning space is the same either. This post gains traction each day as students and parents show off their makeshift classrooms at home.
View post on Facebook.
5. Virtual Spirit Day!
Lawrence County Schools, Alabama
We got spirit, yes we do, we got spirit how about YOU? Here's a district generating weekly and daily Tweets to build some virtual spirit.
6. What an amazing performance
Prior Lake Savage Area Schools, Minnesota
What an amazing and inspiring performance of the Prior Lake High School song – performed, of course, while practicing social distancing! #staysafe
7. What does distance learning look like for you?
Saint Bernard School, Connecticut
What does distance learning look like for you?” Another great example of sharing photos of students keeping up with their learning from home.
8. Don’t forget teachers are working remotely too!
Three Lakes School District, Wisconsin
No classroom full of desks, no markers, chalk, blackboard or whiteboard, but teachers still need the tools and workspace to teach from home.
9. Who says the Super can't be cool?
Fall Creek School District, Wisconsin
This live video with a superintendent starts with a story feature and includes contests supporting local businesses! (Please note copyright concerns; visit this link for resources on publishing companies lifting restrictions.)
10. Opening day "Take Me Out to the Ballgame”
Reedsburg School District, Wisconsin
The baseball season may be postponed, but there's no holding back these teachers who combined for a 'fan'tastic rendition for a virtual opening day tribute.
That's my top 10 social media posts (for now, anyway, right?) Let me see yours. If you have something you’d like to share with schools across the country, post it below.
And if you’d like even more information, you can attend my free webinar on Wednesday, April 1, at Noon EDT. I’m going to share 15 ideas that are working right now, followed by and a live Q&A. Join us by signing up now.
About the author
Campus Suite blog contributor Andrea Gribble, founder of SocialSchool4Edu.com, is a social media consultant who is passionate about helping schools celebrate their students and connect communities through social media. You can reach her at email@example.com.